Statistics show that after their first five years, 80% of franchise
businesses are still operating, compared to less than 20% of independent
businesses.
Starting any business can be a risk, but there are some very good reasons
why starting a franchise business can considerably minimize those risks:
Proven systems. A franchise business is based on
systems which have been developed and proven over time. The franchisee
thus benefits from the accumulated experience of the original business
owner, and is able to avoid the mistakes made by most start-ups.
Operational support. As a franchisee you will be
provided all the hiring, scheduling and accounting systems necessary
to run your new business.
Training. The new franchisee undergoes an intensive
training period during which they are taught the systems and processes
which will help to ensure their success.
Branding. Unlike a start-up business, a franchisee
benefits immediately from an established and recognizable brand.
Marketing support. The corporate advertising and
marketing activities of your franchise will all support your own operations,
and as a franchisee you will be provided with the designs and artwork
to conduct your own local advertising.
Essentially, when you buy into a franchise you have all the advantages
of owning and operating your own independent business, but you are never
alone, and you have access to the experience and expertise of people who
want you to succeed.
